Preliminary market study
Market briefing notes prepared by the regional desks and preliminary meetings with participants.
P02 · Trade and growth
Global Trade Bridge
A programme connecting our members with markets in Asia, Europe, the Middle East and Africa through trade delegations, trade fair participation and one-to-one business meetings.
- Project code
- P02
- Area of work
- Trade and growth
- Responsible directorate
- Foreign Trade and International Relations Directorate
Purpose
To help our members meet the right buyers, distributors and business partners in target markets, and to build results-oriented commercial relationships that are followed up, rather than one-off visits.
Components
Trade delegations
Sector-focused delegation visits and business forums in target markets.
One-to-one business meetings
Meetings pre-matched according to participants' products and services.
Follow-up process
Monitoring the outcomes of meetings and holding next-step meetings.
